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IBSAT® 2008
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With most of the courses being taught using real life case studies, the case study method is a key component of the programs at IBS®.
Management case studies describe the situations faced by practicing managers in a narrative form, and also provide the supporting information necessary to involve students in the decision-making process. These case studies encourage students to think of the possible ways of handling such issues, and help them learn the complexities of decision-making in business and the challenges that managers face every day at work. |
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Almost all the courses in the IBS® program are designed around the case method. A few courses are even taught entirely through case studies, with cases tailor-made to the requirements of the subject areas. Student evaluation is based on individual team presentations, written reports and class participation.
Besides IBS®, these case studies are being used by a large number of business schools, universities and companies across the world. Boston Consulting Group, McKinsey & Co., British Telecom, Cadbury Schweppes, Coca-Cola, Goldman Sachs, Hewlett Packard, Johnson & Johnson, KPMG, McKinsey & Company, PricewaterhouseCoopers, Procter & Gamble, and Siemens AG are just some of the major business organizations that use IBS® case studies. Universities and business schools that use IBS® cases include University of Oxford, University of Cambridge, University of Helsinki, London Business School, INSEAD, IMD, University of Michigan, etc. IBS® case studies have also been published in several leading management textbooks published in Europe, the US and the UK. All IBS® students are provided with case study volumes (as part of their courseware package), customized for different subject areas. Magazines and journals containing case studies are also provided to the students.
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